Measure whether AI systems understand, mention and cite your business.

SteeleCoast is building an evidence-first AI visibility framework using ourselves as Client Zero. The goal is not to invent a mysterious new ranking score. It is to observe where a brand appears, which sources are cited, what customer questions are not answered well, and whether identifiable AI traffic reaches the site.

WHAT WE ARE TESTING

One repeatable baseline instead of random screenshots.

For each business, the dogfood design groups prompts by real customer intent and records observations consistently over time.

01 · BRANDEntity recognition

Does the answer correctly understand who the business is and what it does?

02 · DISCOVERYCategory presence

Is the business mentioned for relevant non-branded service questions?

03 · SOURCESCitation presence

Which domains or pages are used as supporting sources when citations are shown?

04 · TRAFFICMeasurable referrals

Do analytics show identifiable visits from AI-answer products?

Prompt groups

Brand/entity questions
Local service discovery
Problem/solution questions
Comparison and selection questions
Seasonal or market-specific intent
Commercial questions close to contact or purchase

What we record

Prompt and surface tested
Date/time and market context
Brand mention: yes/no/incorrect
Competitors mentioned
Sources or citations shown
Answer gaps and factual errors
Relevant SteeleCoast page that could better answer the need

What we will optimize

Clear entity and service descriptions
Useful commercial/service pages
Original evidence, FAQs and explanatory content
Internal linking and structured data where appropriate
Consistent business information and trusted third-party references
Pages that genuinely answer the customer question better

What we will not promise

Guaranteed ChatGPT, Gemini or Perplexity placement
A fake universal “AI rank”
That one prompt represents all users
That a mention caused revenue without attribution evidence
Mass-generated pages written only to game answer engines

SteeleCoast is Client Zero.

We are using our own brand, SEO/local-service categories and coastal-market positioning to develop the first baseline. The module stays in dogfood until the measurement process is repeatable, its limitations are documented, and the output produces useful actions instead of vanity screenshots.

The first release gate

Before this becomes a normal SteeleCoast service, we need a stable prompt taxonomy, an observation schema, repeatable evidence capture, a defensible trend view, clear failure/variance notes, analytics referral handling, and a customer-facing report that separates observations from verified outcomes.

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Status: internal dogfood. This page describes active product development, not a production-proven paid service.